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Position

Marketing Program Manager

Department

Marketing

Experience Required

5+ years similar relevant experience in a marketing program or campaigns role with a proven track record of delivering increases in lead generation

Location

United Kingdom

Employment type

Full-Time

Remote considered

Yes

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The Opportunity

The primary focus of the Marketing Program Manager is to drive lead generation for Virtalis solutions across all our target audiences in our core territories of the UK, the US and DACH. This is achieved through designing and deploying a comprehensive program of online events, including webinars, industry meetups, virtual roundtables and product showcases as well as in-person events such as trade shows.

As the Marketing Program Manager, you will play a key highly-visible role in our Marketing team as we support the company’s commercial go-to-market approach. You will split your time driving the events strategy and leading the deployment of the agreed calendar, with a focus on events that contain compelling, insightful, educational and persuasive content to promote the benefits of our immersive visualisation software, 3D power walls and attached services.  

You will also help to manage our Virtalis Leadership Network, which is a knowledge-sharing initiative for customers and partners to join together in working groups to help each other develop themselves and their businesses.

As a natural communicator, you’ll also be in a regular contact loop with internal teams, informing and educating about the events that are scheduled, the context, audiences, stakeholders and key messages, while also gathering input and feedback to help shape future events.

Virtalis operates in a highly promising (IDC/Gartner/Forrester) emerging market that requires a profound passion for VR/AR immersive visualisation, and as such also a love of technology and engineering and how that can bring benefits to organisations.

This is an exciting job opportunity in a small but highly talented Marketing team and the scope to make a meaningful difference is sizeable. We place importance on candidates who enjoy achieving goals, hold themselves accountable and take great pride in developing themselves and their role. Therefore, you’ll be creative and want to utilise growth-hacking techniques to get our high-quality events designed, developed and deployed quicker and more effectively.

In this role, you will:

  • Lead the Marketing programs strategy, covering all virtual and in-person events
  • Deploy highly engaging and effective events that will help increase lead generation and grow brand awareness
  • Build relationships with relevant communities and individuals to help maximise the participation in all events
  • Be a highly-visible member of the team, with the confidence to able to lead events from the front; chairing, hosting and presenting in a friendly professional manner
  • Continually explore new types of event, methods of promotion, audiences and tools & technology that will create improvements and increase chances of success
  • Hone the insight and reporting mechanisms to display the success of the events to the wider business
  • Work with the wider teams to drive awareness and promotion of upcoming events
  • Work with the Marketing team to effectively and efficiently promote and run all events

What we're looking for:

A master's or bachelor's degree (or equivalent) in marketing or business

5+ years similar relevant experience in a marketing program or campaigns role with a proven track record of delivering increases in lead generation

Ability to build relationships and engage key stakeholders

Excellent presenting and communication skills

Excellent organisation, project management and problem solving skills

A keen eye for insight and reporting

Experience of digital marketing and automation would be an advantage

Working with us

Want to be a part of a small and close-knit, high-performing team? At Virtalis, we provide opportunities for continuous learning and self-development in a high-tech environment. We are constantly pushing the envelope in the engineering world to become more diverse. We offer a competitive package, which includes flexible working arrangements and plenty of additional perks as part of the Virtalis community.

About Virtalis

Virtalis is changing the way enterprises run their businesses and how they collaborate with customers and suppliers. Our VR/AR software accelerates the whole product lifecycle, from initial design and engineering to training and up to maintaining and servicing products. Everyday we are pushing the boundaries to create more value for our customers.  

We're looking for people who not only want to build a great product, but also want to contribute to a close-knit team.

Diversity and inclusion

At Virtalis we place focus on kindness, support and self-learning. We’re committed to creating an inclusive environment that nurtures and empowers our employees. We’re excited by what different backgrounds, experiences and abilities can bring to the Virtalis team, and we encourage anyone interested in this role to apply.

If you require any assistance during the application process, such as accommodating a disability or familial circumstances, please don’t hesitate to let us know.

We can’t wait to hear from you!

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